Zero Hash Promotional Material Regulatory Standards

Zero Hash Promotional Material Regulatory Standards

Current as of October 21, 2024


These Zero Hash Promotional Material Regulatory Standards (“Promotional Standards”) govern the promotion or reference of the digital asset and other services (“Services”) provided by Zero Hash LLC and/or Zero Hash Liquidity Services LLC (collectively, “Zero Hash”) platform contracted with Zero Hash (“Platform”) in any promotional material, e.g., advertisements, social media posts, websites or webpages, applications, displays, etc. (collectively, “Promotional Material”). Promotional Material that uses or incorporates the Zero Hash logo or trademark must comply with the current version of the Zero Hash Brand Guidelines, which is available here and incorporated herein by reference.

Zero Hash reserves the right, in its sole discretion and at any time, to conduct an audit of all Promotional Material promulgated, distributed, or posted by the Platform in any way that incorporates the Zero Hash Services or that promotes, references, or utilizes the Zero Hash Services or the Platform services powered by Zero Hash (“Platform Services”) to ensure Platform’s compliance with these Promotional Standards. Platform will: (i) comply with these Promotional Standards at all times while promoting or referencing the Zero Hash Services in any Promotional Material; (ii) immediately revise any non-compliant Promotional Material to comply with these Promotional Standards and cease using such Promotional Material until it is in full compliance; and (iii) cooperate with Zero Hash during any audit and provide the necessary documentation and information as requested.

A. General Standards

Promotional Materials that reference the Zero Hash Services or Platform Services must either: (i) include the below disclosures directly in the Promotional Material; or (ii) provide a link or reference to a webpage where the below disclosures will be posted. These disclosures must be clear, legible, and visible such that a reasonable person would have an opportunity to notice and read the disclosures prior to using the Platform Services and Zero Hash Services.

Cryptocurrency transaction and custody services are powered by Zero Hash LLC and Zero Hash Liquidity Services LLC. When you enable [Platform’s digital asset services], you must also agree to the Zero Hash LLC and Zero Hash Liquidity Services LLC terms and conditions and enable your Zero Hash account. Cryptocurrency assets are held and custodied by Zero Hash LLC, not [Platform]. Services may not be available in all states. Cryptocurrency assets are not subject to Federal Deposit Insurance Corporation or Securities Investor Protection Corporation coverage. The value of any cryptocurrency, including digital assets pegged to fiat currency, commodities, or any other asset, may go to zero.

Promotional Material referencing the Zero Hash Services or the Platform Services must: (i) be true and accurate; (ii) not contain any misleading, inaccurate, dishonest, deceptive, infringing, or unlawful statements, materials, or references; (iii) not make any promissory or untrue statements on behalf of Zero Hash or about the Platform Services or Zero Hash Services; and (iv) comply with all applicable laws and regulations.

For Promotional Material with text or character space limitations (e.g., social media posts, tweets, etc.), any reference to Zero Hash or the Services must include some variation of "Powered by Zero Hash" with a working hyperlink that is one click away from the "About Zero Hash" webpage.

B. New York Standards

In addition to the General Standards above, Promotional Material that will be displayed in New York or directed at New York persons or entities must also include the following: “Zero Hash LLC is licensed to engage in Virtual Currency Business Activity by the New York State Department of Financial Services.

C. Transferring Customer Assets from a Previous Crypto Provider to Zero Hash

If the Platform wishes to transfer customer assets to Zero Hash from a previous cryptocurrency provider and Zero Hash has agreed to accept such assets, then the Platform must provide the following disclosure to customers whose assets will be transferred prior to the transfer.

[Platform Operator] has made the decision to transfer the digital assets within your [previous crypto service provider] account to Zero Hash as a result of Zero Hash and [Platform Operator] entering into an agreement whereby Zero Hash will provide cryptocurrency settlement, liquidity, and custody services in support of [Platform Operator crypto product]. To do so, you will be required to open a Zero Hash account and agree to the Zero Hash & Zero Hash Liquidity Services User Agreement, acknowledge Zero Hash’s Privacy Policy and Regulatory Disclosures, and be accepted by Zero Hash during its onboarding process. You understand that your previous activity in the [previous crypto service provider] account will not in any way be connected to the activity in your Zero Hash account, and that you will not be able to use your Zero Hash account to view the transaction history or records of your [previous crypto service provider] account.

Such disclosure may be included within Promotional Material or another form of disclosure, provided that Platform provides Zero Hash with a copy of the disclosure that is to be sent to customers prior to the disclosure being sent.